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Privacy Policy

Your privacy matters to us. Here's exactly what we collect and how we use it.

Last updated: April 2025

ShoeBrace ("we," "us," or "our") operates the website ShoeBrace.com. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website or make a purchase from us.

By using our website, you agree to the collection and use of information as described in this policy.

1. Information We Collect

We collect information you provide directly to us and information collected automatically when you use our website.

Information you provide:

  • Name, email address, shipping address, and billing address when you place an order
  • Payment information (processed securely — we do not store full credit card numbers)
  • Messages or inquiries you send us via email or contact forms
  • Email address if you subscribe to our newsletter or marketing emails

Information collected automatically:

  • IP address, browser type, operating system, and referring URLs
  • Pages viewed, time spent on pages, and links clicked
  • Cookie data and similar tracking technologies (see Section 5)

2. How We Use Your Information

We use the information we collect to:

  • Process and fulfill your orders, including sending order confirmations and shipping notifications
  • Respond to your customer service inquiries
  • Send marketing and promotional emails (only if you have opted in — you can unsubscribe at any time)
  • Improve our website, products, and customer experience
  • Detect and prevent fraud or abuse
  • Comply with legal obligations

3. Sharing Your Information

We do not sell, trade, or rent your personal information to third parties. We may share your information with:

  • Payment processors (e.g., Stripe, PayPal) to process your transactions securely
  • Shipping carriers (e.g., USPS, UPS, FedEx) to fulfill and deliver your order
  • Email service providers to send transactional and marketing emails
  • Analytics providers (e.g., Google Analytics) to help us understand website usage
  • Law enforcement or legal authorities if required by law

All third-party service providers are contractually obligated to protect your data and use it only for the purposes we specify.

4. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, comply with legal obligations, resolve disputes, and enforce our agreements. Order information is typically retained for 7 years for tax and accounting purposes.

5. Cookies

We use cookies and similar tracking technologies to enhance your experience on our website. Cookies are small text files stored on your device. We use them to:

  • Remember items in your shopping cart
  • Analyze website traffic and usage patterns
  • Support targeted advertising (if applicable)

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, some features of our website may not function properly without cookies.

6. Your Rights

Depending on your location, you may have the right to:

  • Access the personal information we hold about you
  • Request correction of inaccurate data
  • Request deletion of your data ("right to be forgotten")
  • Opt out of marketing communications at any time
  • Data portability (receive your data in a structured format)

To exercise any of these rights, contact us at info@ShoeBrace.com.

7. Security

We take reasonable administrative, technical, and physical measures to protect your personal information from unauthorized access, loss, or misuse. All payment transactions are encrypted using SSL technology. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

8. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites. We encourage you to read the privacy policy of every website you visit.

9. Children's Privacy

Our website is not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected such information, please contact us immediately at info@ShoeBrace.com.

10. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the "Last updated" date at the top of this page. We encourage you to review this policy periodically. Continued use of our website after changes are posted constitutes your acceptance of the updated policy.

11. Contact Us

If you have any questions about this Privacy Policy, contact us at: